Lacoste Sigmaworks National Geographic Channel The Riverside Theatre USAA EarthPledge Appgenesys The Urban Assembly School TV One

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Lacoste Invitation Over the past several years, Spindel Studio has designed a range of corporate marketing collateral for fashion industry leader, Lacoste. Whether targeting attendees of VIP events, sales associates, sales reps, or retail store customers, the unifying theme has been to embrace Lacoste’s signature celebration of color and ensure distinctive, effective communication of critical information.   Sales Representative Booklet This 12-page booklet provides Lacoste sales reps with relevant information such as calendars, contacts and easy-to-use infographics.   Visual Aids Catalog Using beautiful photography by NYC studio Icon Digital, Spindel Studio created a series of catalogs for items used in in-store displays.       Sales Associate Accordion Brochure Lacoste Sales Associates needed a pocket guide to the latest fall collection that they could reference while on the floor. This unique accordion-style brochure is perfect for the showrooms and tucks away nicely behind the register or displayed on a tabletop in the break room.       Sigmaworks Media Kit An entrepreneurial start-up company using six sigma methodologies needed to make a strong first impression and explain a complex subject matter in an accessible, intuitive manner. In addition to providing a logo, we designed a bold, yet very practical and future-proof media kit to promote their offering and to serve as a leave-behind for business development meetings. Using joyful, unexpected photography and vivid colors, this brochure creates an emotional response as soon as it is pulled from the envelope.       National Geographic Channel Media Kit Spindel Studio had the pleasure of designing a suite of materials for National Geographic, one of the world’s most recognized and respected brands. Preparing for the launch of the National Geographic Channel, this iconic brand needed a powerful presentation to promote its nascent programming and attract media buyers. We designed a complete set of integrated marketing collateral including a web sweepstakes, speaker support materials, video graphics, event signage and a media kit.                   The Riverside Theatre African Diaspora Film Series Posters For the last 2 years The Riverside Theatre in conjunction with ArtMattan Productions, has hosted the African Diaspora Summer Film Series. They needed promotional materials that reflected the beauty and diversity of the collection of films and called on Spindel Studio to produce them. We designed a poster that folds to a mailer using a distinctive design that showcases the award winning films.         Seven Years of Promotions The Riverside Theatre is a socially conscious organization with a diverse body of arts programming, featuring as many as 120 dance, music and theatrical performance each year. Since 2000, Spindel Studio has been honored to design promotional materials for the Theatre which reflect the energy and inspiration of the artists and events it hosts. Also for this client identity       USAA Relationship Management Kit At a time when affluent people demand more and more of their financial services providers, USAA wanted to promote its integrated approach to helping clients with their financial challenges. This 24 page brochure represented the company’s first communication to a mass audience regarding USAA Select, a new personalized wealth management offering. Designed to appeal to affluent, retired adults over 60, we provided a polished, cohesive look and feel becoming this trusted brand.                   EarthPledge Media Kit To promote Verdopolis, a summit promoting sustainable practices in architecture, energy, design, food, and fashion, Spindel Studio worked with leading nonprofit organization, Earth Pledge, to propose a media kit for the event. The materials needed to be distinctive enough to attract a jaded, design savvy audience of fashion industry insiders, architects and other design professionals. However, size, paper and inks were all constraints as the kit also needed to be printed using sustainable practices and materials. The solution? We minimized the net use of materials and maximized use of space, building a pocket into the back of a brochure for modular placement of related materials while also encouraging reuse.                   Appgenesys Integrated Marketing Campaign We created an integrated marketing campaign for this certified Internet infrastructure management provider that guarantees client web uptime. Working within established brand guidelines, we developed a bold, confident design which reflects the core promise of strength and dependability and then extended it to a website, print collateral, CD-ROM and presentation materials.                   The Urban Assembly School for The Urban Environment (UASUE) Brochure Using the environmental issues impacting their communities as the lens for educational course-work, students at this Brooklyn-based charter school discover how to become active, engaged citizens. Facing a critical start-up phase for enrollment and parental invol- vement, UASUE hired Moss Appeal and Spindel Studio to design a logo and marketing materials that would convey this important social mission and help pave the way for success. Also for this client identity             TV One Email Campaign Collaborating with Moss Appeal, Spindel Studio designed a series of email campaigns designed to peak the interest of network affiliates in TV One, the premier television destination for African American adults.